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In this tutorial, I will explain how to setup a basic Pay Per Call Marketing campaign on Google Adwords (Google Ads) for 2020.
For the PPC pro’s who have seen my videos in the past, you can check out the Interactive Voice Response (IVR) section for the latest update.
Also, make sure to subscribe, as I will add more advanced content to this channel 🙂
We will cover:
1) All Topics Covered (0:31)
2) Is Pay Per Call Marketing still viable in 2020? (1:47)
3) Creating an Account & Setting it up for Expert Mode (2:57)
4) Setting Up Your Campaign (4:04)
5) Audiences Overview (6:31)
6) Designing Keywords (Broad Match Modifier) (10:46)
7) Designing Ads (Keyword Insertion) (12:04)
8) Phone Verification Page (13:50)
9) Call Conversion Tracking (15:47)
10) Interactive Voice Response (New) (17:36)
11) Search Queries Overview (21:09)
12) Negative Keywords Overview (21:36)
13) Performance Overview & Conversion Metrics (22:15)
Salut!
Leonidas
