Here are 5 tips that will help you build up a following on the social medium know as YouTube.
1. Create a memorable series of videos.
People love patterns and consistency. Give your series a unique name that viewers will remember. If they notice that your channel has a series of videos that they like, they will often subscribe to your channel and will stay on the look out for your new video to be posted.
2. Leverage Community Leaders to Your Advantage.
On YouTube, community leaders or authorities are popular channels in your category or niche. It is possible to intercept their traffic by posting comments or video responses on the popular video created by the community leader. Keep these responses relevant to the subject of the video to capture the viewer’s attention.
3. YouTube Insight Tool
After using the last two tactics, you might of driven some more traffic to your videos. It is possible to find out how and where these viewers came from by using the YouTube Insight Tool. In the discovery section, you can monitor what keywords you are using that drive the most traffic. I often keep the tags that are proven to work, then I eliminate the tags that aren’t driving much traffic and replace them with other, relevant keywords. I repeat this process until the video’s tag space is full of relevant keywords that people search for the most.
4. Post Bulletins
Now that your channel has started to build up a following, you need to monotize this list. This is possible by posting bulletins on YouTube. Bulletins are messages that show up in the subscriptions section of your homepage. They word great for broadcasting your message to all your followers. Your bulletins should include a Call To Action. (Example: “Share my video with your friends on Facebook and as soon as I have 500 subscribers, I’ll post a new video!”)
5. YouTube Partnership Program
Once your YouTube Channel has built up a large following and all your videos are getting thousands of views, you can apply for the “YouTube Partnership Program”. Being a YouTube partner gives you a huge advantage against your competitors because you gain the following benefits…
– A More Detailed Insight Tool
– The Ability to Brand Your Channel With Your Own Logo and Designs.
– You Will be Offered Revenue Sharing. (This makes it possible to make a few cents from people clicking the ads on your videos. More importantly, you have the ability to overlay your own videos with your own Google Ads.)
You can use these tactics for future videos or even existing videos. I hope you find these tips useful and that they will benefit your video marketing efforts. Good luck!
