Your website needs a live chat. Here are three reasons why:
1. Customers want it.
A study by Forrester found that 63% of customers would rather use live chat than call customer service. And that’s for good reason – live chat is fast, convenient, and easy to use.
2. It helps you sell more.
Live chat can help you close more sales. In fact, a study by Zendesk found that businesses that use live chat see a 40% increase in sales.
3. It improves customer satisfaction.
Live chat helps you provide better customer service. In a study by eDigitalResearch, it was found that live chat leads to a satisfaction rate of 88%. That’s significantly higher than the 73% satisfaction rate for email support.