YouTube is the world’s most popular online video community. Statistics from Australia show that YouTube will upload a days worth of content every minute. A Large percentage of YouTube traffic comes from outside the US (est70%). Over 50% of 18-34 year olds share videos often with their friends and colleagues. Most importantly YouTube videos can now be viewed on hand held devices. What does this mean to the savvy Internet Marketing community?
Exposure Exposure Exposure
I am sure you have read all the hype about Cell Phone and Mobile advertising. There are courses available all over the internet. Many of them quality systems that will take advantage of mobile phone ad networks and the ability to blast your ads out to over 4 billion cell phone users
Right now there is 4 Billion people walking around with a cell phone in their pocket. If not a cell phone some other device such as the latest tablets that allow you to read and participate on social media sites, check you emails and of course watch YouTube videos. And the growth isn’t going to stop any time soon. The market just keeps getting bigger. You can reach more people via their cell phone than any other media on the planet. More people have a cell phone than have a television, computer, internet or anything else you can think of!
What if there was a simple way to communicate with that massive and constantly growing market? There are several ways…
There is now a number of mobile ad servers that you can pay for exposure. These are often very inexpensive to attract targeted traffic but there is some debate about whether the mobile phone community really wants advertising to interfere too much with their viewing pleasure. It is inevitable that marketing on mobile will become as popular as internet advertising so until then video advertising is one passive way of sending your message to mobile phone users.
There are some successful mobile marketing strategies being used for Mobile phones. These strategies allow businesses to send their customers special offers and promotions, provide product updates, Drive traffic to their stores in slow times i even read that one restaurant used Bluetooth to reach customers in an adjoining restaurant and entice them to come next door for coffee and cake.
Imagine how your business could grow…
So here we have our little mobile phone, our little computer and free tools to make ourselves that little video that is going to travel to the four corners of the earth and back. Truly amazing. Sit back somewhere where there is a crowd of people. Gone are the days when our heads were held high and we participated in conversations with people on the street. Now we have our head stuck in the phone. If we have friends with us we are sharing sites and videos. So don’t hesitate any longer. Learn how to make little videos because they will end up traveling quite a distance.
The tools are on your home computer. We now have the toys to share our stuff. Make sure you have your stuff on the Tube.
