What is the Experience Economy when the world is stuck in their homes? We’ve been asking ourselves this question daily during the Covid-19 crisis, and our customers have answered us with inspiring examples.
Brands are quickly adapting their experiential marketing to live streaming and online experiences to drive engagement, community, and revenue. Yet this swift move online is presenting many challenges for experiential marketing professionals including execution quality, data capture, and impact measurement.
To address these challenges, we developed AnyRoad atHome which combines AnyRoad’s product suite with a variety of streaming platforms such as Zoom.
Watch this recorded webinar where we share:
– Insights on the current experiential marketing operating environment
– An overview of AnyRoad atHome for online events
– Online event and experience examples from Michaels, Sierra Nevada and Jim Beam
Learn more at:
