There are many ways you can get traffic online, and we are going to explore some of the most common ways to get traffic. You can get traffic to your website through paid advertising. This is commonly known as pay-per-click advertising. When you have pay-per-click advertising, you pay money every time someone clicks on your ad. Google has the most famous paid advertising program, but there are actually several other sites that also offer paid advertising. Besides pay-per-click advertising, there is also cost-per-impression, or CPI advertising. With this advertising, you pay for the cost per thousand impressions of your ad. This is normally reserved for larger advertisers, so most small businesses advertise with paid advertising advertise through pay-per-click.
Another way to get traffic to your site is through free traffic. When doing a Google search, all of the search results in the white section of the page is free traffic. This is also known as organic traffic. Google decides which pages should appear in the search results first based on complicated Google formulas. The vast majority of people have no idea how Google decides which results should appear first. For most websites, it is important to get as high in the search results as possible for the keyword you are targeting. Over 90 % of all the searches for a specific keyword will come in the first three spots of Google. Getting into these first three spots or onto the first page of the Google search results is critical to the success of your business. If you can manage to get your website onto the first page of Google, you can get a lot of free traffic from the search engines without ever having to pay for it.
Getting your site onto the first page of the free traffic of search engines takes a lot of hard work. You cannot build a website in a day and expect it to go to the top of the search results. It takes time and effort to get your site visibility and web traffic. There are many ways to drive free traffic to your page. You can get traffic through blog posts, through article writing, through answering questions, and through backlinking your website.
