Short Path to Success
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The line between editorial content and advertising in news media is blurrier and blurrier. That’s not bullshit. It’s repurposed bovine waste.
May 31 (Bloomberg) — The New York Times looking to imitate the business models used by startups such as BuzzFeed, is considering letting advertisers sponsor more stories on its website,
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Content marketing is a form of marketing that focuses on creating and distributing valuable content to attract and retain a clearly defined audience. The goal is to create content that