When you write articles you must know that your main keyword should be the first word in your title. This is used so your visitor will recognize the importance of the term. This word or phrase is what your visitor searched for to find the information that they have been looking for so put it up front for them to see – it will help them with their decision to read the article.
You must optimize your articles both for the search engines and for your readers. If you want your articles to be highly ranked then I would strongly suggest that you place your main keyword or phrase as the first words of your title. If it doesn’t fit logically in the beginning then at least put it somewhere in the title.
Your main keyword should also be included in the first paragraph of the body of the article. The closer to the beginning of the paragraph, the better it will be for the search engines. Also, you should put this keyword in the last paragraph, as close to the end as possible.
Finally, sprinkle this keyword a few times in your article where it fits best. Don’t over do it, though, with too many places or you will be told by the article directory that you have violated their keyword density rule. That just means the number of keywords in your article divided by the entire number of words.
For example, if you have 12 keywords in a 300 word article then your keyword density would be 4% (12 keywords divided by 300 x 100). Don’t let the math scare you – just don’t over do it with your keywords and you will be OK.
