Making a well-constructed website is distinguishably important in today’s E-conomy. And while the internet is a vast world of economic opportunity, you’ll never get anywhere without a battle plan. A good investor always plans before he acts, and since you are investing time (and perhaps money) into making a good website, you’re acting like an investor, and it is always smart to invest your assets in the right places.
Using SEO (Search Engine Optimization) for your website will not only guarantee that your website will generate traffic, but it will also make your website look more harmonized, well-constructed and professional, whatever the purpose may be.
1.) Use strong keywords: Using strong keywords in your website is a MUST. You should understand that keywords are the words placed in the body of your site that that ‘Spiders’ or ‘Webcrawlers’ (Search engine bots) will sniff up. When the bots report back to base, they’ll tell the search engine which sites have the best content. In the end, when a user is searching for something on the internet, the website with the most relevant keywords will appear to them first; it is important to always pick a good keyword bank.
2.) The importance of linking: Have a friend with a blog? The more links that people make to your website, the better. But linking to your website from just anywhere isn’t going to get you the visitors that you desire; the people who will buy your product, or be interested in your content (unless you get really lucky). Placing your link on relevant sites which have content similar to yours will make your site itself more relevant. Consider researching a few linkback or affiliate systems online, and find out the conditions for applying.
3.) Social bookmarking: Using a site such as Digg.com can get your website a traffic boost. Social bookmarking is a website that allows users to post their favorite websites, and allow their friends, family or random surfers to vote on the content of said bookmark. Posting your own website up on such a site and having your friends, family or associates vote for the content will raise the bookmark through the ranks, and generate more traffic, as well as make your website more relevant in searches. (As the Digg.com page for your bookmark will appear higher-up in the search engine, gaining more visitors, in turn!)
