These 7 event planning secrets absolutely need to be part of your next event! This is high-value business intelligence that needs to go into how to write a marketing plan for an event. If you are an event producer or event marketer, this video is a MUST WATCH!
Watch & Enjoy!
Paul Tobey
00:00 How to Write a Marketing Plan for an Event
01:08 Pick a launch date and date tickets go on sale
01:53 Decide on tiered pricing
02:22 Decided on bonuses or upsells
02:48 Gather, consolidate, and tag your lists accordingly
03:11 The money is in the list
04:09 Develop affiliate strategy
04:25 Create an Affiliate toolbox
05:32 7 Day launch sequence campaign
06:40 If they unsubscribe, they are not your clients
07:34 Optimize your CRM for maximum follow up
08:56 Create onboarding sequence
09:28 Who, What, When, Where, Why and How
09:44 Tell a Friend campaign
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Paul Tobey is the founder and CEO of Training Business Pros. He is a Certified Trainer, Author, and Award-Winning Digital Marketer. Paul currently consults with business owners seeking optimal digital marketing strategies and/or an uptick in conversions from both on and/off the stage. His business portfolio consists of medical practitioners, SaaS companies, financial services, and public speakers/authors.
Paul and his team can be your turn-key knowledge center to help you deploy smarter and faster.
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