How to run successful lead generation campaigns in insurance

Joining us in today’s webinar is Suren Pillai from Sompo Insurance. Sompo encompasses one of the largest property and casualty insurance groups in the Japanese domestic market. In this webinar, Suren will guide us through the fundamental techniques of generating more leads in the insurance sector and offer unique insights into how to do so effectively. Suren has a broad and deep understanding of the digital marketing landscape, and he’ll navigate us through how we can effectively use it to increase customers.

In this webinar, he’ll be speaking on:

– Creating an effective content strategy to drive more traffic
– Lead generation via emails, content, social media & SEO
– Tools, tips, and tricks to manage leads efficiently
– Creating effective customers journeys – from capture to conversion
– Using marketing automation to create a personalized customer experience

About us:
LeadSquared is a SaaS solution provider, helping 2000+ enterprises across 19 countries to drive sales efficiency at scale. LeadSquared has been recognized by Deloitte, Frost & Sullivan, TrustRadius, and NASSCOM, among others. The company is headquartered in Bengaluru with a local presence in Mumbai, Delhi, Hyderabad, Dubai, Johannesburg & New Jersey.

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