Conversion rate plays very important role in your affiliate income. It is directly proportional to your affiliate earning. If your conversion rate is high, then your affiliate income will also high. And if your conversion rate is poor, then no matter how hard work you do, your earning potential will be low.
So, it is very important to increase your conversion rate.
But how do you do that?
You need to put yourself in your visitors’ shoes. Know what they are trying to find. Take a pen and copy and write your answers. Thereafter see the below question.
Is my affiliate website is able to solve those problems?
If your answer is no, then you need to add more contents on your affiliate website and try to solve the problems that your visitors have. If you refer someone directly to merchant site, then you should avoid it. You must make an affiliate website (that’s a PREsell page) and add valuable things on it. It makes your visitors to believe you as an expert. And your visitors are more likely to buy an affiliate product on a recommendation of an expert.
Don’t try to attract visitors by just saying FREE-FREE-FREE
However, the word ‘FREE’ can increase your traffic, but if you fully depend upon the word ‘FREE’ to get traffic, then you will decrease your conversion rate.
You must attract open-minded visitors that are willing to invest money. And also, there are plenty of methods to get the visitors that are willing to invest money. So, it is not worth to waste your time on finding the visitors that don’t want to buy anything.
In affiliate marketing, you shouldn’t push a visitor to buy a product. You need to find hungry crowd and make them hungrier to buy your affiliate products.
Don’t use banner ads to promote your affiliate products
Banner ads are simply ads. So, when your visitors reach the merchant site through the banner ads, then they have a restricted mindset. Because they know that they are here through the ad. And it is always hard to convert a restricted mindset into an open-to-buy mindset. Finally, you will decrease your conversion rate.
So, these two things will increase your conversion rate. To increase your conversion rate, you just need to do right things, and you don’t need to invest more money and time on it. So, you must do the right thing in order to increase your conversion rate.
