Are you looking for ways to find your competitor's keywords? If so, then you're in the right place. In this article, I'm going to show you how to find competitor's keywords that you can use to improve your own SEO and PPC campaigns.
But before I get into that, let me just say that finding your competitor's keywords is only half the battle. The other half is actually using those keywords to improve your own campaigns.
Just because a keyword has low competition doesn't mean it's going to be easy to rank for. And just because a keyword has high search volume doesn't mean it's going to convert well.
The key is to find keywords that have both low competition and high search volume. And that's what I'm going to show you how to do in this article.
So without further ado, let's get started.
The first place you should look for competitor keywords is in their AdWords campaigns. If they're running any kind of PPC campaign, then they're likely targeting specific keywords. And those are the keywords you want to target as well.
To find out what kinds of AdWords campaigns your competitors are running, simply do a Google search for their website. Then click on the "Ads" tab at the top of the results page. This will show you all of the ads that they're currently running on Google.
Take a look at their ads and see what kinds of keywords they're targeting. Make a list of these keywords and then head over to Google Keyword Planner tool.
Enter each of these keywords into the keyword planner and take a look at the results. Pay attention to both the search volume and the competition level for each keyword. You want to find keywords that have high search volume and low competition level. These are the kinds of keywords that you can use to dominate your competitors in both SEO and PPC campaigns.
