Google Keyword Planner is a free online marketing tool that allows business owners and marketing professionals to estimate the number of potential customers who will see their ads when they bid on certain keywords. The planner also allows users to research and analyze the competition for those keywords. Google Keyword Planner is an essential tool for any business owner or marketing professional who wants to get the most out of their online advertising campaigns.
However, there is some controversy surrounding the accuracy of the Google Keyword Planner. Some people believe that the planner overestimates the number of potential customers who will see their ads, while others believe that it underestimated the competition for certain keywords.
There is no doubt that Google Keyword Planner is a valuable tool for any business owner or marketing professional. However, it is important to understand its limitations in order to get the most accurate results possible.
