Are you ready to get deeper integrations with your WordPress site and your marketing automation platform? In this episode, Chris is joined by Jack Arturo, who is a WordPress developer specializing in CRMs and marketing automation tools. They dive deep into how the WP Fusion plugin allows entrepreneurs to create a robust system for marketing. If you have not yet heard of the WP Fusion plugin, you don’t want to miss this episode.
[2:24] Jack’s journey and how he ended up developing WP fusion
[9:29] An overview of the WP Fusion plugin
[12:34] Jack and Chris share examples of how you can benefit from using WP Fusion
[16:06] One of Chris’ favorite features of the WP Fusion plugin that simplifies membership adjustments
[20:00] How WP Fusion allows you to personalize the elements each individual customer sees on your WordPress site
[23:57] The most commonly loved features and benefits of WP Fusion
[27:34] A recently released feature of the plugin that allows you to track user events and sync with custom fields
[32:07] How an auto login feature of WP Fusion could help you upsell and increase revenue
[38:30] Jack explains setting up dynamic expiring coupons relative to the customer journey
[42:35] What’s to come in the future for WP Fusion
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Automation Bridge focuses on training digital marketing professionals on how to build a successful career in marketing automation by becoming Automation Service Providers™. Our website is filled with valuable resources and training on a variety of marketing and sales software available, along with strategies to build automated systems for small businesses to scale.
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