When it comes to content marketing, there are two schools of thought: quality or quantity. Both have their pros and cons, but which one is right for your business?
Quality content is more likely to be shared, which can help you reach a larger audience. However, it takes more time and effort to produce high-quality content, so it can be more expensive.
Quantity content is less likely to be shared, but it’s also less expensive and faster to produce.
So, which is right for you?
It depends on your business and your goals. If you’re looking to reach a large audience, quality content is the way to go. However, if you’re looking to generate leads or sales, quantity content may be a better option.
No matter which route you choose, make sure your content is engaging and relevant to your audience. Otherwise, it won’t matter how much or how little content you produce.
