Whether you’re a new or experienced marketer, you’ve probably come across the term “CPA” before.
And if you’re looking for ways to make money online, it’s likely that you’ve considered using CPA marketing to earn income.
But what is CPA marketing? And how can you use it to make money?
In this article, we’ll answer all of those questions and more. Keep reading to learn everything you need to know about CPA marketing and how to start using it to earn money online.
What is CPA Marketing?
CPA stands for cost per action. So, in short, CPA marketing is a way to earn money online by getting people to take action. This could be anything from filling out a form, signing up for a free trial, or making a purchase.
For every person that completes one of these actions, the advertiser (that’s you) will earn a commission. And the best part is that you don’t even need to sell anything yourself! You can simply promote someone else’s product or service and still earn a commission when someone buys it.
How Does CPA Marketing Work?
Now that we’ve answered the question “what is CPA marketing,” let’s take a look at how it actually works. There are four basic steps involved in most CPA campaigns:
1. The advertiser (that’s you) finds an offer from a merchant or affiliate network. This offer will pay out a commission whenever someone completes a specific action, such as making a purchase or filling out a form.
2. The advertiser creates an ad and promotes the offer on their website or blog. When someone clicks on the ad and completes the offer’s required action, the advertiser will earn a commission. In some cases, the advertiser may also need to pay for each click on their ad (this is called cost per click advertising).
