–
Today I am going to show you a complete strategy for how to use content marketing to sell productized services.
This article is for you if…
You are a consultant suffering from meeting fatigue. The reality for us as consultants is we give a lot of our value away by talking. We give away value privately during coffee conversations, lunch meetings, and free consultations. We give away value publicly in live presentations, webinar trainings, free workshops. We talk…a lot. We give away a lot of value in hopes of attracting people to our business, but we don’t always get return on all of that effort.
You want a strategic, leveraged approach to selling your services. When you use content marketing appropriately you can share the same content, sometimes even better content, in a more strategic way. The same piece of content can be used multiple times in multiple formats, allowing you to reach more more people with the exact message you intend.
You want more, qualified leads coming in through your website. Specifically, content marketing is the vehicle you need to drive new traffic, leads, and sales through your website. You know there is a way to do it. You’ve “seen” it happening. You want to apply the strategies to your own business.
If you are looking for a complete map for how to take your most powerful consulting offering and turn it into an entire, soup to nuts content marketing campaign…you’ve found it. Read the post below and download the worksheet. It’s time to get to work.
Subscribe for more videos here:
Visit the full Website here:
