In Gary Vaynerchuk’s book, Crush It!, the author outlines the importance of content marketing and how to crush it in your industry. In this article, we will explore three examples of brands that have effectively implemented Gary’s advice and achieved great success.
Red Bull is a prime example of a brand that has mastered the art of content marketing. The company has created a massive following by consistently sharing engaging content that inspires and entertains its audience. Red Bull’s content covers a wide range of topics, from extreme sports to music to entrepreneurship.
Ford is another brand that has seen great success with content marketing. The company has developed a series of videos called “The Ford Story,” which tells the story of Ford’s history and how it has evolved over the years. The videos are well-produced and engaging, and have helped Ford connect with its audience on a deeper level.
Gary Vaynerchuk is a perfect example of a brand that has crushed it with content marketing. Gary’s YouTube channel has over 1.5 million subscribers, and his blog receives millions of visitors each month. Gary’s content is highly engaging and provides valuable insights into the world of business and marketing.
So, what can we learn from these brands? Here are three key lessons:
1. Be creative and engaging.
Your content must be creative and engaging if you want to stand out from the competition. Red Bull, Ford, and Gary Vaynerchuk all produce content that is highly original and entertaining. This is what attracts people to their brands and keeps them coming back for more.
2. Be consistent.
If you want to achieve success with content marketing, you need to be consistent with your publishing schedule. Red Bull, Ford, and Gary Vaynerchuk all publish content on a regular basis, which helps them keep their audiences engaged.
3. Provide value.
Your content must provide value if you want people to take it seriously. Red Bull, Ford, and Gary Vaynerchuk all produce content that is informative and helpful. This is what sets them apart from the competition and makes them leaders in their industries.
