Make Money Online BANNERS Best Colors For a Vinyl Banner

Best Colors For a Vinyl Banner

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Stuck on what colors to use on your vinyl banner for advertising and marketing purposes? The best colors for a vinyl banner depend on what services you provide and what age group and niche you are trying to market to. Below are some general guidelines to help you decide which colors will best suite your needs for creating a vinyl banner that will look good, attract potential customers and communicate the right message.

Go Big Or Go Home!

When designing a banner, you have to keep in mind that the design as a whole should be clear, concise and provide enough information in the least amount of words as possible. With that, you rely on pictures and color to create excitement. If you have a picture, even with the best colors, that is small, uneventful and not very noticeable, you will more than likely not get the return you are looking for. In contrast, if the banner provides a large image with the right colors, you will maximize your position. For example, if I own a coffee shop and my promotion is for buying a cup of coffee and getting a donut free, I will want to create images of a coffee and a donut. Being the coffee is a dark substance, I will want a brighter color to contrast for the icing on the donut. A donut with pink icing and sprinkles might be the choice or maybe even create a donut that has yellow icing. This not only brings color that pulls the eye in, it also allows the focus to be on the donut, which is the item that is being received for free.

Do Not Send the Wrong Message with Color

If you are not familiar with the language colors speak, it is important to learn them. Most people know that green represents the earth and nature but they do not know that it also represents freshness and when coupled with a color such as a lime green and orange it creates a fruity overtone.

Do you often wonder why you see blue on many vinyl banner signs? It is because it is a very universal color which is easy to use and creates a corporate feel that is confidant or in different blue tones, it can also serve as a calming effect. Blue is very versatile and for this reason, it is used quite often in vinyl banner design.

The color red is also very versatile and is often used in banner design. For the most part, red should be used in banner design in small quantities. Too much red can have an adverse effect. Instead of the normal attention getting, confidant and take action type of response red evokes, too much can lead to complete rejection of the banner ad as overbearing or hard to read.

Color is an important player when creating a vinyl banner design and should be thought through thoroughly. Choosing the right colors could potentially increase your business advertising returns ten-fold if done correctly.

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